Know your business model before starting your plan.
Starting a business plan before you are crystal clear on your business model is a waste of time. Arguably the most important steps in
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KNOWLEDGE BASE:
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Applying COGS thinking to services = Cost of Services Sold (COSS):
Service businesses have input costs too. Just because they're not technically COGS doesn't mean you can ignore them. Count your COSS too.
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Calculating your business's sales capacity
Before you can optimize your staffing and sales processes on the way to maximizing your Sales Capacity you have to know how to calculate it.
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